Founded right back in 1906 by English born William J. Riley, New Balance started out in the business of comfy supportive shoes for the working class. By the time the 50s hit they had become so widely known that athletes from all over were requesting tailor-made shoes, introducing New Balance the performance footwear brand. By the time the 80s and 90s arrived they were a household name providing footwear to everyone from the athletes, workers and streetwear enthusiasts that still wear them today.
New Balance U991GC2 - Elephant Skin / CorkThe ‘Elevated Essentials’ MADE in UK 991v2 outfits this updated icon with an easy to wear neutral palet...
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New Balance U204L273 - Cortado / Stone Pink A unique combination of strength and elegance, the horse is one of the most powerful symbols in the zod...
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New Balance U993PB - Pink Taffy Superior comfort meets classic style in our men’s Made in US 993 running shoe. A favorite from the legendary 990 se...
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New Balance U2000PBC - Rose Sugar The ABZORB 2000 takes a distinctive feature of notable 2000s running-inspired classics and makes it the focal...
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New Balance U991GT2 - PinkThe ‘Elevated Essentials’ MADE in UK 991v2 outfits this updated icon with an easy to wear neutral palette. The premium ...
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New Balance WS327AL - Linen / Dream StateAs recreational running established widespread popularity in the 1970s, the benchmark for running footwear...
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New Balance U471AL - Linen / Ice Wine / Raincloud The 471 transforms ‘70s running heritage into a new, everyday go-to, with a reinterpretation of t...
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New Balance WS327AL - Moonbeam / Stone PinkAs recreational running established widespread popularity in the 1970s, the benchmark for running footwe...
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