Bluemly is a unique jewellery brand specialising in dazzling handcrafted hoops. Sophie Rieder, a Switzerland-based kiwi from Tekapo, is the wonder woman behind these sparkly handmade gems and just happens to be the sister of our super rad store manager, Margot. Bluemly is all about effortless style and Aperol Spritz, which both of course can be achieved while wearing a beautiful pair of hoops!
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